Analysing social media via A/B testing

  Lately, I was working on a project for auditing social media presence for a brand “Emirates Canada”. While working on the audit I came to know about several tools that are really useful for any marketer to help their client or organization in measuring its effectiveness on certain social media platforms.   While digging […]

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Role of Content Marketing in Social Media Marketing

Image source “Social media and content marketing go together like wine and cheese” It hasn’t been an easy journey for me to manage social media campaigns. Every time a new client comes in, a brain storming takes place for content and the design themes. Content marketing is the favorite method for marketer while creating Brand […]

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Google+ Case Presentation

Google+ Case presentation prepared by Anirudh Srivastava and group to understand the concept and benefits of Google plus form organizational point of view MKM915 – Google Plus Case Presentation from Anirudh Srivastava

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